Domino kicks off "Coding for Compliance" Campaign

Gurnee, IL. - Domino North America is launching an educational campaign to address the challenges facing the pharmaceutical industry since the announcement of the California E-Pedigree Law, requiring uniquely serialized products by January 2015.

New regulations will require pharmaceutical manufacturers to implement a system to fully track and trace prescription drugs throughout the supply chain in an effort to combat incidents where the product could be contaminated, diverted, counterfeited or otherwise. A large amount of planning, investment and change of process will be required for Pharmaceutical companies to comply with the standards. While much of this change is within the IT infrastructure, these regulations are creating a sea change in the demands placed on coding technologies used as part of the complete system.

With 20 years of experience in the industry, Domino’s Pharmaceutical Business Development Manager, Mark Shaffer, is leading the “Coding for Compliance” initiative to educate pharmaceutical manufacturers on packaging serialization – something he’s been doing with Domino’s global clients for years. A major component to the campaign, Mark stresses, is the importance of preparation, "One of the biggest mistakes being made in implementing a serialization solution is dramatically underestimating the amount of time required. The time required to develop a scope, to evaluate solutions, to assess vendors/partners, to select, specify, test, implement and validate a solution. It seems the prevailing wisdom is that many could be missing the target by a factor of half."

About Domino North America: 
Domino Printing Sciences plc, has established a global reputation for the continual development and manufacture of its total coding and printing technologies that meet the needs of manufacturers and sets new industry standards in quality and reliability.