Commercial Data Insights for Life Sciences 2018

November 14 - 15, 2018 - Philadelphia MA US

CBI a division of UBM Americas

jkuchinski@cbinet.com
Phone:+1-339-298-2112

Build Actionable Analytics from Master Data to Advance Customer Intelligence Commercial Data Insights for Life Sciences 2018 is the only event dedicated to improving the integration, validation and governance of master data. This conference lays out the industry’s most cutting-edge strategies to build an accurate and current single point of truth for better business decision-making. Don’t miss your opportunity to benchmark with the industry leaders at the forefront of innovating and improving global and U.S. customer data management for the life sciences industry. TAKE ADVANTAGE OF DIVERSE NETWORKING OPPORTUNITIES AND CUTTING-EDGE CONTENT FEATURING: Collaborating cross-functionally with colleagues to build impactful data collection and integration strategies Moving from segmented views of groups of customers to a holistic analysis of one customer master Building strategies to work with non-traditional data vendors, including specialty pharmacies, on data collection Uniting and integrate sales and marketing data to gain a full view of the HCP engagement and behaviors Implementing best-in-class strategies for MDM data integration and validation Understanding what solutions and strategies have already been implemented across the industry in key account management Improving commercial wide data management functions, including global data management, through cloud warehouse utilization

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