By Tom Grubb
The weak international economy is straining trade and logistics, but there are some products whose growing demand defies this trend. The global pharmaceutical market, for example, will be worth more than $1 trillion by 2014. About a quarter of all pharma products are temperature controlled, and carrying these products to patients around the world takes cold chain logistics. The surging demand for pharmaceuticals, biologics and vaccines means billions of dollars in potential business, but it also means a greater need for cold chain services that can protect quality and viability.