Pharma Marketing Europe Virtual

October 13 - 14, 2020 - GB

Reuters Events Pharma

jbramwell@eyeforpharma.com
Phone:+442073757203

Your new ‘business as usual The past few months has been a watershed moment for pharma marketeers. We’ve seen quick and often successful digital transformation of customer engagement strategies across the globe. Those with a strong backend structure, a customer-centric mindset and cross-functional approach have been able to retain and even improve performance against the odds. With timelines accelerated from years to weeks, old excuses and barriers are now found left in the dust. So as others return to ‘business as usual’, we must ensure that we do not fall into the same trap. We must use this momentum to look beyond temporary digital solutions and reaffirm what customer value really is. At Pharma Marketing Europe you’ll find tangible examples of how industry leaders are creating long-term cultural change, scaling omnichannel and agilely adapting to the evolved customer. Join us to benchmark and be inspired by what’s possible. It’s time for a new ‘business as usual’.

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